Bruce Luecke, Veteran Banking Executive, Selected as Homeport’s New President/CEO

Veteran banking industry executive Bruce Luecke was selected on Sept. 8 as the new President/CEO of Central Ohio affordable housing non-profit Homeport. Luecke has been Interim President/CEO since January.

“Bruce stepped in during a transitional time, helping us to focus on our new strategic planning process,” said Homeport Board Chair Chris Hune. “His leadership and business background has been extremely valuable as we continue our mission to close the gap on affordable housing.”

“I couldn’t be happier and am humbled to lead an organization like Homeport,” Luecke said after the Homeport Board voted to make him permanent President/CEO.

“We certainly have a rich and successful history. Much of my motivation is to insure the work that has been accomplished here over the last 29 to 30 years continues to happen over the next 30 years,” said Luecke, a past Homeport Board chair. “I am constantly impressed by the daily impact of our team. It is a privilege to lead a group with that kind of passion and talent.”

Chris Hune and Bruce Luecke after the announcement.

Chris Hune and Bruce Luecke after the announcement.

Homeport has over 5,700 residents in more than 30 apartment and single-family home communities. It helps residents with out of school programming, access to basic needs like food and furniture as well as emergency financial assistance for rent or utilities. Homeport is also a leading provider of homebuyer education, financial fitness classes and individual counseling. In the past year Homeport played an active role in creating the Affordable Housing Alliance of Central Ohio. AHACO estimates 54,000 Central Ohio residents are in need of affordable housing.

Luecke holds a degree from John Carroll University in Cleveland and an MBA from Loyola University of Chicago. He joined the Homeport Board in 2008 when he was Vice President of Products and Services for Nationwide Bank. Luecke has a lifetime of experience in banking and finance beginning in 1978 at Citigroup in Chicago.

He was a Vice President at Citigroup retail operations when he moved to Columbus in 1988 to be Senior Vice President at Bank One Corporation (now JP Morgan Chase). It was there he started its national retail product unit. His responsibility extended to Bank One’s national ATM and debit card businesses and the formation and growth of

From 2002 to 2006 he opened and operated ACT Performance Group, a business consulting and coaching firm that worked exclusively with business owners of small and mid-sized companies. In 2006 Bruce was chosen Vice President of Products and Services for Nationwide Bank, a division of Nationwide Insurance, where he led the Bank’s business lines from startup to $6 billion in assets in eight years until his retirement.  Luecke succeeds Amy Klaben, who stepped down at the end of December 2015 after 16 years as Homeport President/CEO.